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 Session:The Business of Photography
Presenter:  Dwight Cendrowski
Day: Saturday
Time:10:30am - 12:00pm
Description:If you’re hoping to improve your photography business or  to start a career in this competitive field, it’s important to understand photography as business and not just as art.  This session will provide  aspiring and established photographers an overview of essential business information  they need to be successful in today’s photo industry.  Topics will include the business basics of  negotiating and estimating  jobs, the licensing model, and the role of proper paperwork, from terms and conditions through delivery memos and invoicing.  We’ll explore the various photography markets,  entry level concerns, and the impact the digital age has had on the profession.  Included also will be a review of copyright law and registering images as well as nuts and bolt concerns like insurance, business plans, and marketing yourself. The session is well-grounded, with real world examples and resource links to give you an edge in the competitive photo business..

 
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